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About Last Night: Trouva Independent Awards 2023

Take a look at what went down at the Trouva Independent Awards 2023, where we came together to celebrate the successes of our community of independent boutiques.

Each year Trouva hosts its Independent Awards to celebrate the incredible work of the small businesses in our independent boutique community.

After a challenging year in the world of retail, it was all the more special to be back together celebrating the success, creativity and perseverance of these brilliant businesses.

We hosted an evening of drinks, nibbles and wonderful conversation at Wild Swans in Islington, last year’s Boutique of the Year winners.

Out of the 800+ businesses that Trouva works with, 32 were nominated for our 8 awards.

Read on to meet all of the nominees and winners for 2023. Until next year!

Flowers by: @moumou_flowers and cake by: @moumou_living. Photo credit: Matthew Brann

Boutique of the Year Award

The culmination of all the other awards combined, this award goes to the boutique who has flourished in every area of its Trouva partnership over the past 12 months. 

The Longship

Lillian Daph Store
The Modern Draper

New Boutique of the Year Award

This award recognises those boutiques that joined the Trouva community with a bang. 2022 welcomed a host of new boutiques and the four shortlisted tonight impressed the team with their strong commercial and operational performance, making an impact from day 1. 

LADUEMILA Concept Store

Will & Ward

The Longship, Boutique of the Year award winners with our hosts Orla, VP of Supply, and Richard. Photo credit: Matthew Brann

Best Content Award

All 4 of these boutiques are producing top-quality offerings across multiple channels; socials, in-store shoots and shelfies are always on point. 


Sunshine and Snow
Uma Cantik

Top Curator Award

This award shortlisted those boutiques that are making sales across a really wide range of their products and are always one step ahead of brands to know - they know what their customer is looking for, can source it and sell it to them. 

Five and Dime

Blu Kat
Sugar Boat
Willow & Wolf

Drinks by Laylo; Nicola, In-store Superstar award nominee from Luxury Bubble. Photo credit: Matthew Brann

Customer Delight Award

This award celebrates those boutiques that go above and beyond to deliver exceptional customer service. Getting orders out super speedily and looking beautiful, we don’t underestimate the effort and hard work that goes into maintaining the kind of operational metrics these 4 nominated boutiques have…


Hyde and Seek
Grace And Mabel

Shop Small, Think Big Award

Shop Small, Think Big was an initiative Trouva launched last year to shine a light on the wide range of sustainable & conscious products and brands that are listed on the site. We were so impressed with the nominations and the efforts that our shortlisted boutiques are going to make sure that these values are at the core of the business. 


The Collaborative Store

Photo credit: Matthew Brann

In-Store Superstar Award

This boutique-nominated award celebrates those who went above and beyond in-store last year from packaging orders, product selection, writing product listings, and more.

James from The Modern Draper 

Eleanor from Grace and Grey
Faith from Sunshine and Snow
Nicola from Luxury Bubble

Curate Brand of the Year Award

Another new award and this time is for the Curate brand of the year - Curate, our wholesale marketplace, hosts a range of almost 200 handpicked brands, and this award recognises those brands with the stand out listings & eye-catching products that resonated with our community last year.


Hadley Paper Goods

Shop Small, Think Big award winner AARVEN. Photo credit: Matthew Brann

A huge thank you to all our independent boutiques and their local community, plus our event partners Punchy, Laylo, Brixton Brewery and Simply Roasted, for helping us to celebrate shopping small and support independents. Until next year!

Special thanks to our event partners Trusted Site