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      About JouJou & Lucy

      JouJou & Lucy is located in London and owned by Goli & Kazem Moshki who have run the boutique for eighteen years. They opened the shop after seeing a gap in the market for quality childrenswear. Passionate about supporting young, upcoming designers, the pair curate a selection of apparel and toys for children which boast distinctive designs.

      From the founder

      "We're seeing a growing desire to support the local independent retailers on our high streets as here customers can enjoy traditional customer service."