About Boo

Just around the corner from the Paseo de Gracia, Barcelona's luxury shopping street, you'll find the district of Gracia. A charming neighbourhood with an entirely different atmosphere, this independent hub is home to Boo, a design-led clothing boutique owned by Alex Molner. Passionate about quality clothing, Alex searches high and low for brands that will inspire customers, all in the boutique's signature style.

From the founder

"In a sea of faceless chain stores, only boutiques with a strong personality can offer the authenticity that chains can't. We are the last true romantics..."

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