Knowledge Cotton Apparel Posey Trousers
Birch trousers made of "light feather grey" linen. They have a straight cut, an elasticated waist, a tie at the waist and a button closure, two piped pockets on the sides, two back pockets, pleated finishes on the front and tone-on-tone finishes. PETA-approved and GOTS-certified vegan material. Knowledge Cotton Apparel is a Danish family brand with strict ethical and sustainable principles - carried on via a clothing line by the founder's son, Mads Morup since 2008.
Knowledge Cotton Apparel was built on an ethos of just that – knowledge. Founded in 1969, the brand took all aspects of its impact into consideration from the get go, working with cotton farmers and textile factories in a way that advocated care and responsibility for all those involved, including the environment. It’s a business model that’s admirable, and envied by many today – a model based on doing good, on successes beyond a company’s bank balance. Today the brand add ‘action’ and ‘respect’ to their founding principles, alongside ‘knowledge’, as they continue to look for new ways to minimize their impact through innovation and change-making.