Hackney 2.0 s a sustainably & ethically made with 100% recycled & recyclable water resistant fabric.

Consisting of a streamlined design with updated contemporary design elements. The backpack features a roll top closure with a zip and extra strong magnets, long side pockets to hold your water bottle and extra padding to support your back. Plus an elastic hook inside and metal hook on the strap to hold your keys, purse or reusable water bottle.

Features

• Made from 18 recycled plastic bottles destined for our oceans creating a water-resistant material without any PFA coatings
• Outer/Inner Fabric & Labels - 100% recycled plastic bottles, Zipper - 100% recycled plastic
• Carry handles with hidden magnets to keep them together.
• 12cm roll top offers extendable capacity that can be closed effortlessly with hidden magnets
• 2x Side slip pockets on both sides to carry a water bottle & umbrella
• 2x Easily accessible front pockets
• 1x Anti-theft pocket between the back padding and main compartment
• Comfortable padding at the back of the backpack & shoulder straps with 100% recycled lining, ensuring your comfort when wearing
• Padded laptop pocket, fitting most 13” models + 2 small pockets
• Small pocket with zip closure, perfect for valuables
• 2 hooks, one on the inside and one on the strap to hold keys, purse or reusable water bottle
• Anti-theft pocket accessible through side zip

About Kind Bag

Kind Bag is a women-owned and run company, based in London, UK. Their products are carefully designed in London, aiming to encourage slow fashion by championing high-quality and timeless, colourful designs that can revolutionise your everyday wardrobe.

Back in 2019, our founder Maria started Kind Bag with a mission: to combat plastic pollution and make a positive impact on the world whilst carving the way for women in business. Growing up in Tenerife, surrounded by the beautiful ocean, she developed an early appreciation of the natural world.

Whilst struggling to find a bag that was strong enough to fit her grocery shopping and belongings, as well as one that looked good, the idea for Kind Bag and its first product, the reusable bag, was born! Aiming to encourage slow fashion by championing high-quality and timeless designs, Maria redirected her focus entirely towards creating a product that would both help combat the plastic epidemic and feed into her love for fashion.

The idea for Kind Bag was born with a simple yet impactful observation: The world needed a bag that was not only strong for everyday use but also stylish and vibrant enough to add joy to any outfit. Maria’s relentless pursuit of sustainability, female empowerment, and a colourful world is at the heart of Kind Bag's ethos today. Under her leadership, Kind Bag has evolved into a brand that celebrates individuality, supports the creative endeavours of women, and brings a burst of colour to everyday life.

Since then, so many of you have joined our mission and Kind Bag has now rescued over 5.5 million plastic bottles from going to landfill and the ocean.

We're currently a small team working together towards our big mission. Every accessory we design has sustainability, functionality and beauty at the forefront. We put thought and care into everything we do, ensuring every last detail and its impact is considered. When there is an ever growing mountain of plastic waste, why make more when you can help reduce it?