Fabelab's mascot Bob the Bear now also comes in the shape of a keychain. By letting Bob keep a hold of your keys, he is always with you to bring fun and play into your everyday. Bob the Bear Keychain is made from silicone and you can also use him as an accessory on your backpack.

Fabelab is a playful organic Scandinavian children’s toy and interior brand, founded in 2013 by our lead designer, Michaela Weisskirchner-Barfod. Our products are designed to encourage your little one’s curiosity and imagination. Michaela has embraced the Scandinavian design principles and taken inspiration from her two young girls, who always look for purposeful and imaginative playthings. With a multi-functional purpose and high-quality materials, we ensure a long lifespan of the products. We always design our products based on sustainable materials and beliefs. Fabelabs products are made for multipurpose and everyday use for every family.

The products are deeply grounded in storytelling that encourages curiosity and imagination and the core tenets of Fabelab, are upcycling and reusability. When you order from our webshop, our shipping pockets are made from recycled film and carbon neutral. We always think about what we can do better and how we can become even more sustainable as we want the world to become a better place for the next generations to come. We have a future vision that all of our packaging will contain a creative way, so that they can be reused by the kids.