ROKA

We love a style love story here at Trouva HQ. When you hear the story behind a brand, it somehow makes the pieces even more special. When Roka founders Emma Rosenberg and Brett Katz met it was love at first sight, but with Brett living abroad and Emma living in England, the pair had to become experts at packing, traveling, and life on the go. When Brett moved to be with Emma in England, he hadn’t really anticipated the rainy weather, and when rain came through his rucksack, soaking his books and belongings, he decided then and there that they should create a bag label that was “as functional as it was fashionable” for travellers, commuters and long distance daters, just like them.