Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process.Read more
- BrandLaurence King
Size: 19.2 x 22.8 x 1.5 cm
Format: Paperback // 160 pages
Design Museum Shop in Kensington & Chelsea, United Kingdom.
Delivery within 3-5 working days.
Delivery within 1-3 working days.
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