Indi & Cold’s journey began in San Sebastián in 1991, when brothers Diego and Gonzalo Santaolalla first ventured into the world of fashion. The brand as it exists today was officially formed in 2012, with family-values remaining at the core of everything they do. When it comes to the signature quirky aesthetic that defines the label, Creative Director Cristina Villar is the one defining the shabby-chic, ultra-feminine look with a retro touch. Her own style - which is inspired by anything from travelling to an exhibition by Mariano Fortuny, a song by Stacey Kent and the aroma of freshly cut grass after a long walk in the countryside - heavily influences the look and feel of each unique piece. Artisanal tradition, [sustainablity](https://www.trouva.com/tag/sustainability) and a particular use of colour are some other characteristic features that make Indi & Cold a timeless must-know brand.