About Puro

Stroll through Dublin's creative quarter and you'll find Wicklow Street, home to many of the Irish capital's best independent boutiques. When Shane Muldowney first envisaged opening his own store, he knew this was where it needed to be, and by happy chance a shop space opened just as Shane was launching his business. That's now where you'll find Puro, a contemporary menswear boutique filled with a careful curation of brands specialising in simple yet stylish men's clothing.

From the founder

"I go to the trade shows every season in Florence and Milan, looking for new brands that would be a good fit for Puro. I like to get a feel for the season ahead; it's one of the most exciting and enjoyable parts of the job (second only to seeing your customers rocking their purchases, of course!)"